Updated 1 October 2026. The data was read on that day straight from each vendor's pricing page.
The Short Answer
Yes, some appointment apps publish a free plan, but each one caps it on something different. Per the pricing pages on 1 October 2026: Tor Digital at ₪0 caps at 10 appointments and 10 customers a month, Timing caps at 15 appointments a month, UpTor Lite is for a single employee, and Arbox caps at 5 weekly sessions. BOKA writes that for now the whole system is free, with no paid plans published.
Other vendors, such as Zman Tov, Plannie, Pink and Dibs, give a free trial rather than a free plan. The difference matters: when the trial ends, you pay.
Before choosing, ask what happens the day you pass the cap, which reminders and messages are included, and whether you can export your customer list. A good free plan is one you can grow out of without switching systems.
The Table - What Is Free and What Caps It, 1 October 2026
| Vendor | What is included for free | What caps it | What is not included, or a note |
|---|---|---|---|
| Timing | A branded booking page and unique link, a calendar, time blocking, Google Calendar sync, customer import from contacts and CSV, revenue summaries | 15 appointments a month | No WhatsApp or SMS reminders on the free plan. WhatsApp reminders appear from the Basic plan (₪79), and SMS reminders from the Professional plan (₪129) |
| Tor Digital | A business website, automatic calendar sync, customer history, advanced appointment settings | 10 appointments, 10 customers and 50 SMS/WhatsApp messages a month | The next plan, ₪49, expands to 25 appointments, 50 customers and 100 messages |
| UpTor (Lite) | A calendar and appointment management, waiting lists, unlimited app broadcast messages, fast support | A single employee. No appointment cap stated on the page | Basic at ₪99 (excluding VAT) adds 300 free messages a month |
| BOKA | Unlimited appointments and customers, automatic reminders, a personal booking page, team management and permissions | The page presents this as the current state ("for now"). No paid plans published | The page promises advance notice if anything changes |
| Arbox | Scheduling, client management, payments and invoicing, a client app and an online shop | 5 weekly sessions | Paid plans are priced in dollars: $39 a month on annual billing ($49 monthly) for 20 weekly sessions. VAT not stated |
| Point | Not published | Not published | The site shows no price on the pages we checked |
No free plan appeared on the pricing pages of Zman Tov, Plannie, Pink, Dibs, Simple Tor, BookedUp, Clickynder and Kavanu. Calmark's pricing page could not be read on 1 October 2026 (a 403 error), so there is no data on it. The full comparison of paid plans.
What Usually Caps a Free Plan
- A monthly appointment quota. The most common: 10 at Tor Digital, 15 at Timing. A business with 20 appointments a week passes it in the first week of the month.
- Number of customers. At Tor Digital the free plan is limited to 10 customers. A growing business passes that quickly.
- Messages. A quota of 50 SMS/WhatsApp messages a month runs out after a few dozen appointments, since each appointment can use one reminder or more.
- Staff. UpTor Lite is for a single employee. If you have another team member, you need a paid plan.
- Features. Timing's free plan has no automatic customer reminders. If no-shows are your problem, that is the feature you will miss.
What "Free for Now" Means
BOKA writes on its page that for now the whole system is free, with no credit card and no commitment. That is a current state, not a promise about the future, and the page does not publish what happens if a paid plan arrives. It does not mean you should not use it. It means asking a few questions before you move your whole business in:
- Is a paid plan published, and at what price? If not, you have nothing to plan around.
- Will you get advance notice before a change? (BOKA promises this on its page.)
- Can you export your customer list and history if you want to switch?
- Will customers who booked through an old link keep booking if you switch?
A rule of thumb: never keep your customer list in only one place. Keep a copy of your own.
A Free Trial Is Not a Free Plan
Most vendors we checked offer a trial only: Clickynder 60 days, Plannie and Zman Tov 30 days, Simple Tor a month, BookedUp 21 days, Dibs and Pink 14 days. When the trial ends you pay or stop. That suits someone who already knows they need a system, and suits less someone who wants to start small and see.
Where Timing's Free Plan Fits
Timing's free plan gives a branded booking page, a calendar and Google Calendar sync for up to 15 appointments a month. It suits a business that is starting, one with few appointments, or anyone who wants to see how it works without paying. When you pass 15 appointments, the next plan is Basic at ₪79 a month: unlimited appointments and customers, WhatsApp reminders and 300 SMS. The price on our site is final, and a new account gets a one-time 14-day trial of Premium features, no credit card needed. When it ends you move to the free plan, with no charge. If you already know no-shows are the main problem, automatic reminders start only at Basic.
Start free, or go through all the plans.
How to Choose
- Count the appointments, customers and messages you have in your busiest month.
- Compare the numbers with the caps in the table. A plan that runs out mid-month does not save money.
- Check whether the reminders you need (WhatsApp or SMS) are included for free.
- Ask what the next plan costs, and whether it includes VAT.
- Make sure you can export your customers if you change systems.